Marketing Associate

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About the role

IXL Learning, a global edtech leader with personalized learning products used by millions of students worldwide, is seeking a full-time Marketing Associate to join our fun and growing team. In this role, you’ll play an essential part in the marketing of our flagship product, IXL. You’ll write content that engages our key audiences - educators, parents, and students - and gets them excited about our latest features. You’ll work on impactful product launches, craft compelling messaging, and execute marketing campaigns that make a meaningful impact on education. We’re looking for a strong writer and communicator who is creative, organized, and proactive. This role is ideal for someone who wants to leverage their writing skills, strengthen their strategic thinking, and learn from an experienced marketing team that is invested in supporting growth and development. This is a full-time position that requires you to be in our IXL headquarters office in San Mateo, CA. WHAT YOU'LL BE DOING • Write and develop marketing content, including but not limited to: messaging documents, emails, web copy, print collateral, blog posts, case studies, and more • Develop and drive campaigns to increase awareness and use of the product’s features • Collaborate across the marketing team to devise creative ways to reach potential customers and to deepen our engagement with existing users • Work with colleagues from various teams, including product managers and graphic designers, to coordinate and implement projects from start to finish WHAT WE'RE LOOKING FOR • BA/BS degree and 2-4 years of solid marketing experience in a professional environment • Written communication: You are an exceptional writer and know how to make every word count. You can switch easily from writing messaging about a new product feature, to crafting an impactful marketing email, to developing a lighthearted blog post • Interpersonal skills: You’re a team player, have excellent interpersonal skills, and the ability to work effectively with people at all levels • You get things done: You’re a self starter, detail-oriented, organized, resourceful, can manage projects from start to finish and juggle multiple deadlines • You have knowledge of, or an interest in, education/edtech and can learn about the industry quickly • Experience with Google Docs, Sheets, and Slides The base salary range for this full-time position is $71,000 to $80,000 + benefits. Our pay ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position. Individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. ABOUT IXL LEARNING IXL Learning is the country's largest EdTech company. We reach millions of learners through our diverse range of products. For example: • 1 in 4 students in the United States uses IXL.com • Rosetta Stone provides an immersive learning experience for 25 languages • Wyzant is the nation's largest community of tutors, covering 300+ subjects • Teachers Pay Teachers (TPT) is a comprehensive marketplace for millions of educator-created resources Our mission is to create innovative products that will make a real, positive difference for learners and educators and we're looking for passionate, mission-minded people to join us in achieving this goal. We have a unique culture at IXL that fosters collaboration and the open exchange of ideas. We value our team and treat one another with kindness and respect. We approach our work with passion, tenacity, and authenticity. We find it immensely satisfying to develop products that impact the lives of millions and we are eager to have you join our te

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