SEO Specialist: AI Search

About Dialpad Dialpad is the AI platform for customer experience, built to resolve customer problems in real time across voice and digital. Our AI agents learn from your best human agents and improve with every interaction, helping organizations understand their customers, deliver better experiences, increase operational efficiencies, and build a lasting competitive advantage. Unlike legacy systems built to route and answer, or standalone agentic bot vendors built to deflect, Dialpad was built to resolve. Our AI agents and human agents operate on a single platform with shared context, allowing Agentic AI to resolve issues, advance deals, and eliminate busywork through automation while seamlessly handing conversations to humans when needed, with full context preserved. Market-leading brands, including Randstad, Motorola Solutions, Netflix, the San Diego Padres, the Colorado Rockies Baseball Club, and Cal Athletics, trust Dialpad. Dialpad is backed by Andreessen Horowitz, GV, ICONIQ Capital, and T-Mobile. Being a Dialer At Dialpad, AI isn’t just a feature; it’s how our teams do their best work every day. We put powerful AI tools in every employee’s hands so they can move faster, think bigger, and achieve more. We believe every conversation matters. And we’ve built the platform that turns those conversations into insight and action, for our customers and ourselves. We look for people who are intensely curious and hold themselves to a high bar. Our ambition is significant, and achieving it requires a team that operates at the highest level. We seek individuals who embody our core traits: Scrappy, Curious, Optimistic, Persistent, and Empathetic . Your role As an SEO Specialist: AI Search, you'll work closely with the Sr. Manager, SEO, to implement tactics that increase Dialpad's visibility in AI search, also known as GEO (Generative Engine Optimization) or AEO (Answer Engine Optimization). You'll implement tactics directly on our website and partner with cross-functional teams to increase visibility on external sites, with the goal of getting Dialpad mentioned and cited in AI tools like ChatGPT, Perplexity, and Google AI Overviews. You'll grow your skills in SEO and GEO/AEO, gaining hands-on experience with an exciting marketing discipline as people change how they search from Google to ChatGPT, Claude, Perplexity, Gemini, and other LLMs. This position reports to our Sr. Manager, SEO, and has the opportunity to be based in our Buenos Aires office. What you’ll do • Implement GEO/AEO/SEO tactics as assigned to accelerate Dialpad’s AI search results and visibility, and increase leads and pipeline from organic search and LLMs. • Using AI tools, generate and edit content for GEO/AEO, then publish it to our website. • Work with design to update existing images and create new visuals for content. • Implement GEO tests, and may support CRO testing. • Support efforts to grow external visibility on the Web, including outreach/backlinking, and partnering with PR and Social teams, including engagement on channels like Reddit. • Use AI tools and platforms (e.g. LLMs, Ahrefs, AI visibility tools) to support the work mentioned above, which could include keyword/prompt research, competitive analysis of SERPs/prompt responses, and monitoring of rankings/mentions/citations. • Stay current on GEO/AEO best practices and tools as the discipline evolves. Skills you’ll bring • Bachelor's degree in Marketing, Communications, English, Psychology, or a related field. • 2+ years of SEO experience or marketing communications experience. • Experience writing, editing, and publishing website content. • Skilled in using AI tools (e.g. ChatGPT, Claude, Gemini, etc.). • Experience working with a B2B SaaS company is desirable. Why Join Dialpad •