CRM Specialist

ABOUT THRIVE MARKET Thrive Market was founded in 2014 with a mission to make healthy and sustainable living easy and affordable for everyone. As an online, membership-based market, we deliver the highest quality healthy, and sustainable products at member-only prices, while matching every paid membership with a free one for someone in need. Every day, we leverage innovative technology and member-first thinking to help our over 1,700,000+ members find better products, support better brands, and build a better world in the process. We are also a Certified B Corporation, a Public Benefit Corporation, and a Climate Neutral Certified company. Join us as we bring healthy and sustainable living to millions of Americans in the years to come. THE ROLE Thrive Market’s CRM (Customer Relationship Marketing) team is hiring a CRM Specialist to run campaign operations across email, push, and SMS. You will own execution from brief to deployment and work closely with marketing, creative, product, and analytics partners. This role is a fit for a scrappy, agile self-starter who takes full ownership of their work, communicates proactively, holds a high-quality bar, and turns campaign data into better decisions in a fast-paced environment. RESPONSIBILITIES • Build and launch email, mobile push, and SMS campaigns, owning each one end to end: HTML coding, setup, audience selection, and deployment. • Code emails in HTML templates (Sailthru), set up and send push campaigns (Sailthru) and SMS campaigns (Attentive). • Build and maintain lifecycle and automation workflows, and create and maintain audience lists and segments. • Proof and QA every campaign before launch to ensure flawless execution and member experience • Contribute to CRM channels A/B testing roadmap: build data-driven test hypotheses, run tests, and turn results into clear recommendations. • Analyze channel performance, provide actionable learnings, and recommend next steps • Track campaign performance and recommend next steps from the results • Handle ad-hoc requests from the CRM team and other departments, and contribute ideas and learnings to the team. • Keep current on best practices, tools, and industry trends to ensure we are maximizing effectiveness of the channels. QUALIFICATIONS • Bachelor’s degree. • 1 to 3 years of email marketing and email production experience. • 1 to 3 years of HTML experience in an ESP platform (Sailthru experience preferred). • Ownership and follow-through: you take work from assignment to completion and drive issues and open items to resolution. • A proactive, reliable communicator: you share status, flag risks or delays early, confirm when work is complete, and partner well across departments. • Responsive and dependable with time-sensitive and launch-critical work, seeing it through to completion. • Sharp attention to detail and strong QA discipline across desktop and mobile. • Strong analytical skills, with the ability to form a hypothesis and a point of view from data and turn it into actionable recommendations. • Strong organizational skills and the ability to manage multiple projects at once. • Self-directed and comfortable with a steady flow of recurring requests in a fast-paced, high-volume environment. BELONG TO A BETTER COMPANY • Comprehensive health benefits (medical, dental, vision, life and disability) • Competitive salary (DOE) + equity • 401k plan • 9 Observed Holidays • Flexible Paid Time Off • Subsidized ClassPass Membership with access to fitness classes and wellness and beauty experiences • Ability to work in our beautiful office in Playa Vista • Free Thrive Market membership with exclusive employee discount • Coverage for Life Coaching & Therapy Sessions on our holistic mental health and well-being platf