Junior Marketing Manager

Welcome to MVST We're a full product delivery studio based in Munich and Barcelona, on a mission to help companies build products and services that truly make a difference in the world. At MVST, we take ideas from 0 to 1, whether it's through strategy, UX/UI design, product management, or software development. We empower and collaborate with businesses at every pivotal stage to craft tailor-made digital experiences that stand out. What makes us unique? A few things: We're completely independent. We're known for innovative design, progressive ways of working, and cutting-edge technology. And most importantly… we don't take ourselves too seriously. We believe in enjoying the journey, celebrating wins (big or small), and creating things that matter. Our services are: Full Product Delivery Product Management & Strategy UI/UX Design Software Development ⚙ DevOps / MLOps / AI Role Overview: Marketing & Content • Plan and run multi-channel campaigns across various channels (LinkedIn, newsletter, website, etc.) that grow MVST's brand, bring in qualified leads and acquire new customers, from the first brief to the final report. • Turn our work into stories. Collaborate with our designers, developers and product managers to create project showcases, articles and short-form video that show what we build and how we build it. • Own our social media presence, with a focus on LinkedIn, and keep our followers hooked, well-informed and craving more! • Keep our brand visible wherever people search: classic SEO for our website, plus making sure we show up in AI-powered search and answer engines like ChatGPT, Perplexity and Google's AI Overviews. • Get hands-on with performance marketing (Google Ads, Social Media Ads, etc.) to squeeze the most out of every campaign. • Use AI tools smartly across your workflow, from research and first drafts to repurposing content and analysing results, while keeping our voice human and our quality high. • Help us throw killer events that not only rock but also give our brand some serious street cred! • Ensure consistent messaging and branding across every channel and touchpoint. Business Development & Growth • Conduct comprehensive market and competitor research to identify trends, opportunities, and threats. • Use data-driven insights to inform decisions, optimize campaigns, and measure ROI, with simple dashboards to track what works. • Identify and pursue new business opportunities and partnerships to boost revenue and market share. • Set up and execute lead generation strategies (e.g. email marketing, marketing automation and CRM). • Maintain customer relationships and help develop sustainable business development and sales strategies. • Support our founders and sales team with pitch materials and case studies. Ideal Qualifications: • 1–2 years of solid experience in marketing and/or business development, ideally in B2B, SaaS, tech or an agency environment. • Genuine curiosity about tech products, design and digitalization. You enjoy explaining complex things in a simple way. • A track record that screams success in hitting sales targets • A strong writer who can switch tone from a snappy LinkedIn post to a detailed case study. • Nailing it with marketing analytics and tools like LinkedIn Campaign Manager, Google Ads, Google Analytics 4, a CRM (Storyblok), and Canva or Figma basics. • Comfortable working with AI tools (ChatGPT, Claude, etc.) and excited to experiment with new ones. • Data-minded: numbers don't scare you, and you know which KPIs actually matter. • Got a knack for strategic thinking and problem-solving. • Organised and proactive. You juggle multiple projects without dropping the ball and take ownership without waiting to be asked. • Top-notch communicator, neg