Senior Marketing Manager - Adult Vaccines

Business Introduction GSK remains committed to achieving bold commercial ambitions for the future. By 2031, we aim to deliver £40 billion in annual sales, leveraging our strong performance momentum to significantly increase our positive impact on the health of billions of patients globally. Our Ahead Together strategy is centred on early intervention to prevent and alter the course of disease, thereby protecting people and supporting healthcare systems. Our diverse portfolio consists of vaccines, specialty medicines and general medicines. Through continuous innovation and a dedicated focus on scientific and technical excellence, we strive to develop and launch new, groundbreaking treatments that address critical health challenges. Position Summary Reporting to the Vaccines Business Unit Head, the Adult Vaccines Senior Marketing Manager will be responsible for managing a group of Product Managers; defining and executing the short-, medium- and long-term marketing strategy for the adult vaccines portfolio; accelerating business growth; identifying new market opportunities; developing high-performing talent; and shaping innovative solutions that improve vaccination uptake throughout adulthood. This role requires a strategic thinker with strong business acumen, proven leadership capabilities, deep marketing expertise, and a relentless focus on results. The successful candidate will challenge the status quo, inspire teams to think bigger, and identify new growth engines that create sustainable value for patients, healthcare systems, and the organization. Key Responsibilities This role will provide YOU the opportunity to lead key activities to progress YOUR career. These responsibilities include some of the following: • Lead the integrated adult vaccines marketing strategy across Colombia and Central America & Caribbean, defining the portfolio vision, strategic priorities and short-, medium- and long-term growth roadmap. • Accelerate the Cardiovascular and Metabolic Diseases strategy by strengthening vaccination adoption among people living with cardiovascular, metabolic, renal and other chronic conditions, positioning vaccination as part of adult preventive healthcare. • Coach and develop Product Managers, creating a high-performance culture grounded in accountability, innovation, collaboration, continuous learning and succession planning. • Identify and activate new markets, customer segments, partnerships, channels and business models that expand access to vaccination and generate sustainable portfolio growth. • Own portfolio performance, annual operating-plan execution, marketing investment and resource allocation, applying appropriate KPIs to monitor business impact. • Translate customer, market, epidemiological and competitive insights into timely actions that address risks, improve execution and create new growth opportunities. Why You? Basic Qualifications We are seeking professionals with the following required skills and qualifications to help us achieve our goals: • Bachelor’s degree in Business Administration, Marketing, Economics, Health Sciences, Industrial Engineering, or a related field. • Progressive pharmaceutical marketing experience, with a strong track record of shaping and executing brand and marketing strategies. • Experience within Cardiology, Endocrinology, and/or Nephrology therapeutic areas. • Proven leadership experience in building, coaching, and developing high-performing teams, while effectively leading across cross-functional environments. • Strong stakeholder management and influencing capabilities across complex, cross-functional organizations. • Fluency in Spanish and advanced English, with the ability to effectively engage with local, regional, and global stakeholders Preferred Qualifi