WPP Media | Head of Influencer Solutions

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About the role

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. For more information, visit WPP.com. Overview WPP Media Japan is revolutionizing the advertising industry through the power of data and artificial intelligence. At WPP Media, our vision for the Influencer Solutions team (GOAT) is to become the leading data-driven influencer consultancy. Purpose of Role The Head of Influencer Solutions is a senior leadership role responsible for the strategic direction, commercial success, and operational excellence of the agency's influencer marketing practice in Japan. This role combines strategic thought leadership with senior client stewardship, leading a multi-disciplinary team across account management, strategy, and campaign delivery to drive significant growth and establish the agency as the leading influencer solutions partner in the market. The Head of Influencer Solutions is accountable for financial ownership, team development, and defining the future of influencer marketing for our clients and the agency. Key Responsibilities The below are the key responsibilities for this role: Strategic Leadership & Vision • Define and execute the long-term strategic vision for the influencer solutions practice in Japan, setting clear objectives for growth, innovation, and market positioning. • Lead all strategic thinking for the agency's top-tier influencer clients and most critical new business pitches, acting as the senior strategic voice and trusted advisor. • Translate complex client business problems into clear, powerful strategic platforms that solve real business challenges through influencer marketing. • Champion innovative approaches to influencer marketing, pushing the agency and its clients beyond conventional thinking to leverage emerging platforms, creator trends, and cultural movements. • Act as a thought leader both internally and externally, representing the agency at industry events, contributing to market discourse, and elevating the agency's reputation. Client Leadership & Growth • Act as the senior strategic lead and trusted advisor across a portfolio of the agency's most important influencer marketing clients. • Build and nurture strong, influential relationships with C-suite and senior decision-makers, positioning yourself as an indispensable strategic partner. • Lead long-term strategic account planning, including annual planning sessions and quarterly business reviews, ensuring the agency's services are deeply aligned with clients' core business objectives. • Work closely with other WPP agencies on strategic planning and allocation across accounts, driving integrated solutions and maximizing value across the WPP network. • Lead all major commercial negotiations, including contract renewals, new service proposals, and multi-year partnership agreements. Commercial Ownership & P&L Management • Take full ownership of the P&L for the influencer solutions practice, including revenue targets, forecasting, profitability, and resource allocation. • Develop and execute ambitiou

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