Member Engagement Manager

Drive Engagement. Earn trust. Give people a reason to open the door. Clover Care Services (CCS), including our In-Home Care (IHC) and Clover Care Visit (CCV) programs, delivers proactive care to members in their homes and through telehealth. We're building a next-generation, AI-powered practice that improves health outcomes and manages the total cost of care by making personalized care easier to access and deliver. We’re hiring a member engagement leader with a strong creative core. You can find the message, write the copy, design the asset, launch the campaign, and use the response to make the next version better. Clover’s internal clinical practice is at an inflection point, and we’re investing in member engagement strategies that drive demand for our home-based services and improve how we communicate with the members we serve. You’ll help more people understand the value of our care, take the first step toward a visit, and stay informed throughout their experience. This role is designed for someone who thrives at the intersection of creative ambition and clinical responsibility. You can write language that captures attention and holds up to scrutiny. You can earn a member’s trust, connect with a caregiver’s concerns, and hold a physician’s attention. You use AI to expand your output while maintaining a high standard for what leaves your hands. Your depth is in communication. Your range lets you understand the care model, find the friction, choose the medium, and carry the work from idea through results. Why this work matters Our clinicians care for medically complex Medicare members in their homes, where real-life barriers become visible: medications on the table, fall risks, caregiver dynamics, food insecurity, and missed follow-ups. They spend time with people. They notice what might otherwise go unnoticed. Some members ask them not to take too long to come back. Your work helps that relationship begin and grow. A letter can make an unfamiliar service feel credible. A call script can pave the way for someone to voice a concern. Each requires a different approach—and the judgment to know why. As a Member Engagement Manager, you will: • Build Demand for the Practice: Develop campaigns that help eligible members discover our services and give members, caregivers, and referring physicians a clear reason to engage. Coordinate outreach with the teams delivering care so demand translates into visits we can support. • Turn Interest Into Action: Improve the path from first awareness to a completed visit. Identify where people hesitate, lose interest, or encounter friction. Test messages, channels, and calls to action that help them take the next step. • Make Member Communication Work Better: Create clear, useful communications that explain our services, set expectations, help members prepare for visits, and support ongoing engagement with the practice. • Create Across Audiences and Formats: Turn a strong idea into member outreach, caregiver materials, physician communications, mailers, emails, texts, call scripts, web content, and short videos. Adapt the message to how people actually receive it. • Build With AI: Use approved AI tools to explore concepts, generate variations, develop assets, and accelerate iteration. Own the facts, voice, and quality of the final product. • Work Creatively Within Real Constraints: Partner with clinical, legal, and compliance teams. Understand the boundaries, develop compelling options within them, and carry materials through review. • Own Delivery and Learn From Results: Manage the work from brief through launch. Use campaign performance and feedback from members, caregivers, clinicians, and outreach teams (both AI & Human!) to improve response, scheduling, completed visits, and under