Social Creative (2.5 days a week)

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences. As a part of The Brandtech Group , we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results. Role: Social Creative (2.5 days a week) - 7 month Fixed Term Contract Location: London, United Kingdom About the role: In this part-time 7 month FTC as Social Creative on our brand new haircare client, you'll develop and produce platform-native content and conceptual ideas for out client's Instagram and TikTok channels. You'll work independently on day-to-day delivery and use sound judgement on which ideas, trends and reactive moments are right for the brand. You'll partner with strategists, designers, editors, creators, influencer teams, and account and brand teams to turn briefs and cultural opportunities into content people want to watch, share and talk about. What you will be doing: • Develop social-first creative ideas for always-on content, campaigns, product launches, retail moments and reactive opportunities, turning brand briefs, product messages and audience insights into entertaining concepts. • Build repeatable content formats and social series that audiences recognise and return to, ensuring ideas feel native to each platform rather than adapted from traditional advertising. • Bring client's sunny, playful personality to life without relying on stereotypes. • Stay connected to UK beauty, haircare, entertainment and internet culture. Identify relevant trends, memes, sounds, creators and conversations, and share regular creative inspiration and cultural insights with the wider team. • Decide when a trend is right for the brand and when to sit it out, responding quickly to the right cultural moments with distinctive ideas. • Create, capture and edit short-form content for Instagram and TikTok using mobile and lightweight production tools. This includes strong hooks, story structures, calls to action, audio, effects and platform features, plus simple thumbnails, covers and text overlays where needed. • Write captions, scripts, hooks, headlines and on-screen copy in client's tone of voice, with copy variations for testing. Keep content clear, entertaining, accessible, accurate and aligned with product claims and approvals. • Work with influencer and creator teams to develop creator-led ideas and clear briefs that leave room for authentic expression. Give practical, constructive feedback on creator concepts and content, and identify emerging UK haircare, beauty and lifestyle creators. • Use audience comments, questions and behaviours to inspire new content and quick-turnaround responses, applying strong judgement on cultural sensitivity, reputational risk and brand relevance. • Review performance data (views, watch time, retention, engagement, saves and shares) to decide what to scale, refine, test or stop. Run creative tests on hooks, formats, pacing, audio, captions and calls to action, and apply learnings to future work. • Collaborate with social strategists, the Social Media Manager, designers, editors, production teams, data and insights teams, and account and brand teams on priorities, approvals and timelines. Balance creative instinct with evidence, brand priorities and commercial objectives. What you need to be great in this role: • Experien