Senior Manager, Partner Product Enablement & Advocacy

This is a high-impact opportunity to sit at the intersection of product management, partner enablement, and customer advocacy within one of ServiceNow's most strategically important and high-growth business units. As Senior Manager, Partner Product Enablement & Advocacy, you will be the outbound voice of AI Product Management to the EmployeeWorks from ServiceNow partner ecosystem, equipping partners to position, demo, implement, and sell our products with confidence, while bringing partner feedback back to shape what we build.  Partners are customers of ours too. They invest in our platform, build practices around it, and put their reputations on the outcomes they deliver. You will treat them that way: advocating for their needs inside the business, closing the loop on what they tell us, and making sure the partner experience is as strong as the end-customer experience. You will also support the GVP of AI Product Management in partner executive engagements and help draft the executive communications that go out under the GVP's name.  This role reports to the Chief of Staff to the GVP of AI Product Management, within the APEX organization, and follows a hybrid work model. The role is Bay Area based, preferably out of the EmployeeWorks from ServiceNow office in Mountain View, CA.  What you get to do in this role  Own outbound product management for partners  • Translate product strategy, roadmap, and release priorities into clear, partner-ready messaging, so partners understand what is shipping, why it matters, and how to position it  • Serve as the day-to-day product point of contact for a defined set of strategic partners (e.g., priority GSIs, resellers, and technology partners), ensuring they have timely, accurate, and consistent product information  • Develop and maintain the partner-facing product narrative, including packaging and positioning, competitive differentiation, and ideal use cases, in partnership with Product Marketing and Sales  • Prepare product leadership for partner engagements with briefings, talk tracks, and follow-through on commitments made  • Help define and test partner readiness for new capabilities and releases: packaging, documentation, deployment guides, support escalation paths, and operational playbooks  • Lead partner early access programs to gather feedback and validate new product capabilities before general availability  • Lead partner adoption efforts for new releases and major capabilities, including announcements, release notes, and demo assets  Build and run partner enablement  • Design and deliver enablement programs that take partners from awareness to certified, including training curriculum, demo kits, solution guides, battlecards, and reference architectures  • Deliver live product demos and workshops to partner sales, pre-sales, and delivery teams, and equip partners to run compelling demos on their own  • Equip partner sales, pre-sales, and delivery teams with talk tracks, discovery questions, ROI narratives, competitive objection handling, implementation checklists, and troubleshooting guides  • Create scalable enablement assets and cadences (launch briefings, office hours, release readouts) so product updates reach partners quickly and consistently  • Manage partner community engagement and create content that drives interest and success  • Partner with Partner Sales, Customer Success, Solutions Consulting, and Professional Services to align enablement with partner go-to-market motions  Advocate for partners as customers  • Act as the internal voice of the partner, representing partner needs, friction points, and priorities in product planning, packaging, and GTM discussions  • Run structured partner feedback loops (advisory sessions, partner councils, post-engagemen