Regional Marketing Manager, ANZ

What Makes Cloudbeds Unique At Cloudbeds , we're not just building software, we're transforming hospitality. Our platform powers hotels across 150 countries, processing billions in bookings annually. From boutique properties to large hotel groups, we help hoteliers transform operations and uplevel their commercial strategy through a unified platform that integrates with hundreds of partners. And we do it with a completely remote team. Imagine working alongside global innovators to build AI-powered solutions that solve hoteliers' biggest challenges. Since our founding in 2012, we've continually been recognized for excellence, most recently earning top honors at the 2026 HotelTechAwards for Best Hotel Management Software and landing on Deloitte's Technology Fast 500 again, but we're just getting started. How You'll Make an Impact We're looking for a Campaign Manager to own regional marketing strategy and execution across APAC, turning business priorities and local market opportunities into multi-channel programs that drive awareness, engagement, pipeline, and audience growth. You'll focus on priority markets including Australia, NZ and Thailand, bringing global marketing initiatives to life through locally relevant campaigns, events, webinars, content, and partnerships. You'll also identify opportunities to expand Cloudbeds' reach across Southeast Asia and the wider APAC region, adapting programs to different audiences, market conditions, and business priorities. Reporting to the Sr Manager, Campaign Management, you'll partner with Sales, PMM, Content, Events, Partnerships, Demand Gen, and Marketing Operations to deliver measurable programs that support regional growth. What You Bring to the Team As Campaign Manager, you will: • Own regional marketing strategy and execution for APAC, prioritizing programs and investment across key markets to support business goals and regional Sales priorities. • Lead local and regional events from planning through execution, including objectives, audiences, budgets, promotion, registration, Sales coordination, onsite execution, follow-up, and measurement. • Regionalize and amplify global campaigns, adapting product update webinars, content campaigns, research reports, and product-led initiatives to APAC audiences through the right messaging, channels, timing, and follow-up. • Develop market-specific growth programs that build Cloudbeds' awareness and engage local hospitality communities through relevant channels, industry associations, partnerships, and ambassador programs. • Contribute to the strategy and planning of global and marquee tradeshows across APAC, defining regional objectives, target audiences, activation, Sales alignment, and follow-up in partnership with the Events team. • Collaborate cross-functionally to deliver connected programs, measure performance, and use insights to inform future marketing priorities and investment. What Success Looks Like You're a proactive regional marketer who combines strategic thinking with hands-on execution. You understand that APAC isn't one market and know how to balance global consistency with local relevance, prioritize opportunities across countries, and translate business goals into effective marketing programs. You work closely with Sales without becoming purely reactive, manage multiple programs across time zones, and use performance insights to continuously improve results. You bring: • Experience in field marketing, integrated marketing, regional marketing, campaign marketing, or a similar B2B marketing role • Hands-on experience managing local and regional events, including budgets, promotion, logistics, onsite execution, and post-event follow-up • Experience developing marketing programs across multiple countries or marke