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About the role
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia.com .
Executive | Sr Executive | Manager – Implementation Planning, GOC
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust .
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise .
Role Summary and Impact
As part of the Global Operations Centre (GOC) , you will work closely with teams across the United States, Europe, and Asia to deliver high-impact solutions in a collaborative, multicultural environment. We are looking for a Senior Executive – Implementation Planning who will:
• Develop strong relationships with Client Servicing and Activation teams to facilitate flawless execution of plans.
• Communicate effectively across all levels of the team and across all practices.
• Support Media Planning Managers to ensure the smooth delivery of campaigns and their performance against agreed outcomes.
• Conduct research and compile data to guide and support planning and optimization recommendations.
• Compile and validate creative specs. Collaborate with creative agency partners to ensure deadlines are met.
• Collaborate with Activation teams to complete the detail of the plan in Olive.
• Create trafficking sheet templates and collaborate with Ad Operations through campaign launch.
• Prepare data for reporting and analysis.
• Support the team in making optimisation recommendations.
• Assist in the management of testing plans for assigned campaigns.
• Contribute to internal case studies for the sharing of learning and best practice.
• Meet with vendors and attend presentations to build knowledge of the media landscape
Skills and Experience
• Media Planning are experts on the paid media landscape and how consumers interact with it. We architect and steward holistic media plans throughout their lifecycle, owning the creation of overall plans, cross-channel budget allocation, in-flight cross-channel optimization & reporting and post-campaign analysis. We are our clients’ key contacts for a unified view across all aspects of their campaigns, narrating the story of the campaign from planning recommendation through to PCA.
• Bachelor's degree in marketing, advertising, business, or a related field.
• 2-4 years of B2B program marketing experience, preferably in the technology field; enterprise infrastructure software marketing experience is a huge pl
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