Manager, Media, Egypt

About WPP Media WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.  WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com . About Mindshare: A Leading WPP Media Brand Mindshare positively provokes growth for clients by reshaping consumer decision-making and experiences through media, content, and technology. Our name is both our mission and our method. We do our best work for brave brands and people who relish being challenged to go further and faster, together. Role Summary and Impact The Media Manager is responsible for leading the strategic development and execution of media campaigns across digital and traditional platforms to drive brand growth, audience engagement, and revenue. This role involves overseeing large-scale media budgets, managing media teams, and collaborating with cross-functional departments to ensure that media strategies align with the overall marketing goals. • Identify target audiences and determine the best media mix (digital, print, TV, radio, social) to reach and engage them effectively.  • Collaborate with senior leadership to ensure media strategies align with broader business goals, including product launches, brand campaigns, and promotional events.  • Oversee the execution of large-scale media campaigns from planning to execution, ensuring timely and effective deployment of media across all channels.  • Manage both in-house media buying and coordination with external agencies, ensuring flawless execution and delivery of campaigns.  • Monitor media plans and adjust strategies based on real-time performance data to maximize campaign effectiveness and optimize budget utilization.  • Use data-driven insights to continuously improve media plans and make informed recommendations for future campaigns.  • Present campaign results and strategic recommendations to senior stakeholders and executive leadership.  • Provide strategic guidance to the media team, ensuring alignment with business objectives and encouraging innovation.  Skills and Experience At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: • Be Extraordinary by Leading Collectively to Inspire transformational Creativity. • Create an Open environment by Balancing People and Client Experiences by Cultivating Trust . • Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise . • At least 4+ years’ experience in client facing role and campaign management • Experience in creating cross-media plans that deliver on client goals whilst having a solid understanding of how paid media channels (including performance based) work together • Functions as a primary point of contact for day-to-day campaign management and client requirements • Understands budget planning and prioritization to ensure it is aligned with the overall investment plan • Independent with the right skillset to coach junior team members in developing and implementing plans along with reporting • Refine ongoing reporting procedures and working practices • Identifies new opportunities for clients proactively • Work in alignment