Manager, Media Planning

About WPP Media WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.  WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com . Role Summary and Impact We are looking for a highly motivated and experienced Senior Manager to join WPP Media Singapore Clients Team. You will be responsible for leading a portfolio of strategic client relationships. Acting as a trusted strategic advisor and central hub integrator across specialists and local market teams, this role oversees the complete campaign lifecycle, from integrated cross-channel media strategy and planning to execution, optimization, and financial governance. You will bridge client business goals with innovative and effective media solutions across all digital biddable and non-biddable/traditional channels, ensuring high client satisfaction, account profitability, and operational excellence while mentoring junior talent. Experience working with Singapore and regional premium lifestyle and luxury publishers, with established media relationships and a good understanding of the publisher landscape, will be a strong advantage. • Client Partnership & Strategic Leadership • Client Champion & Trusted Advisor: Build and nurture strong, long-lasting relationships with senior client stakeholders based on trust, transparency, and proactive communication. Act as the primary point of contact and escalate/resolve challenges with confidence. • Business & Category Insight: Deeply understand client business models, market dynamics, competitive landscapes, and growth priorities across diverse sectors (luxury, financial services, FMCG, wine & spirits). • Strategic Roadmap Development: Lead annual strategy sessions, quarterly business reviews (QBRs), and campaign roadmaps, translating overarching business targets into actionable, high-impact marketing and media strategies. • Account Growth & Scope Management: Proactively identify portfolio expansion opportunities, unlock new revenue streams, and champion client satisfaction to drive long-term retention. • Integrated Media Strategy & Campaign Planning • Cross-Channel Planning: Develop end-to-end, integrated media strategies combining digital channels (Search, Social, Programmatic) and traditional/non-biddable channels (TV, Print, Radio, OOH/DOOH, Cinema, Digital IOs). • Goal-Oriented Media Design: Define clear, measurable performance benchmarks and KPIs, ensuring media allocations align with client investment strategies and brand priorities. • Innovative Integration: Partner with internal specialists (Planning, Investment, Activation, Content, Analytics) to deliver cohesive, data-led communications solutions. • Campaign Execution, Operations & Governance • Seamless Implementation: Oversee end-to-end execution, launch accuracy, and quality control across all media channels, maintaining robust documentation, approvals, and audit readiness. • Regional & Local Governance: Coordinate across regional hubs, local markets, and external partners to ensure consistency of delivery, process optimization, and compliance with agency standards. • Issue & Workflow Resolution: Act as the operational escalation point to resolve delivery, billing, technology, and implementation challenges across internal and external stakeholders. •