Associate, Data Analytics & BI, GOC

About WPP Media WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.  WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com . Role Summary and Impact As part of the Global Operations Centre (GOC) , you will work closely with teams across the United States, Europe, and Asia to deliver high-impact solutions in a collaborative, multicultural environment. We are looking for an Analyst, Digital Media Analytics who will support the measurement and reporting of B2B advertising campaigns for a global professional services client. In this role, you will use T-SQL, Power BI, and Excel to extract, organize, analyze, and visualize campaign data. You will collaborate with Investment, Planning, and senior Analytics teams to ensure accurate reporting, monitor campaign performance and spend pacing, and identify gaps in the data. Key responsibilities include: • Extract, organize, and format campaign data from advertising management platforms to support analysis and reporting. • Use T-SQL and Excel to retrieve, prepare, and analyze data, supporting accurate and consistent campaign reporting. • Maintain, update, and perform quality assurance checks on dashboards and recurring reports in Power BI and Tableau . • Produce campaign performance and spend pacing reports across multiple campaigns and client service lines. • Perform recurring tracking tag QA checks to verify correct functionality and support accurate data flows. • Help senior Analytics team members translate media metrics into clear visualizations and presentations that support decision-making. • Review campaign objectives and performance data with the team to identify optimization opportunities and potential measurement solutions . • Collaborate with Investment and Planning teams to gather campaign information and ensure complete reporting coverage. • Identify and help resolve data gaps, discrepancies, and reporting issues , working with relevant teams to improve information quality. Skills and Experience If this opportunity looks right for you, we are looking for candidates who have: • 1–2 years of relevant professional experience in data analytics, reporting, business intelligence, or digital media analytics. • Hands-on experience with data extraction, organization, and analysis . • Practical experience using T-SQL to retrieve and analyze data. • Experience using Power BI to maintain dashboards, visualize information, and support reporting. • Proficiency in Excel for preparing, organizing, and analyzing datasets. • Strong attention to detail and the ability to validate data, identify discrepancies, and maintain reporting accuracy. • Good communication skills , with the ability to explain findings clearly and coordinate with different stakeholders. • A collaborative approach to working with Investment, Planning, and Analytics teams . • Organizational skills to support multiple campaigns and recurring reporting deadlines . • Experience with Databricks is a plus. Life at WPP Media & Benefits Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary , investing in our employees to inspire transformational creativity. We also Lead Optimistically , firmly believing in and Championing Growth and Development for