Franchise Head - R&I

Franchise Head – R&I Do you have expertise in, and passion for sales and marketing management in pharma , would you like to apply your expertise to impact the  R&I patients in a company that follows the science and turns ideas into life changing medicines? Then AstraZeneca might be the one for you!  ABOUT ASTRAZENECA AstraZeneca is a global, science-led, patient-focused biopharmaceutical company that focuses on the discovery, development, and commercialisation of prescription medicines for some of the world’s most serious diseases. But we’re more than one of the world’s leading pharmaceutical companies. Join a high-performing team, empowered to cut through the noise and drive real change. Our agility and pace, coupled with scientific focus, powers us to spot opportunities in the market that keep us moving forward and into new spaces.   SITE DESCRIPTION  AstraZeneca is experiencing a significant transformation in the Kingdom of Saudi Arabia, driven by a commitment to advancing healthcare, innovation, and sustainable growth. Building on our global legacy, AZ KSA is rapidly evolving its operations to better serve patients, collaborate with healthcare stakeholders, and contribute to the ambitious goals outlined in the Saudi Vision 2030. We are investing in talent, digital solutions, and new ways of working; all designed to enhance our impact on patient outcomes and reinforce our leadership in therapeutic areas. This dynamic environment calls for visionary, agile professionals who thrive in change and are motivated to help shape the future of healthcare in KSA.     What you’ll do ·       Responsible for marketing & sales of the specified disease area to support company objectives. ·       Develop and implement strategies to transform and shape the treatment of diseases in the specified therapy area.  ·       Lead a team of sales and marketing managers to assure the brand business objectives attainment & to identify opportunities/issues and performance for the brand.  ·       Lead the commercial strategy for the specified products at AstraZeneca Saudi Arabia  ·       Define brand priorities through the implementation of cross functional brand plan process, considering company alliance & SOP.  ·       Lead cross functionally to ensure the effective workflow that match with the market nature, dynamics, focusing on market access opportunities.  ·       Guarantee an effective product communication, promotional supports and implementation of marketing plan to reach sales objectives / margins / Profits. ·       Assure the market analysis (scenarios, trend, competitors, etc.) and monitoring the quantitative and qualitative product perception.  ·       Drive innovation / digitalization in the business, finding and implementing innovative approaches across marketing channels.  ·       Maintain and develop the relationship with KOLs / HCOs while aligning with Global / International projects & guidance.  Essential for the role  AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be.  Essential Capabilities:  • Business Insights & Customer Focus. • Managing complexity and decision quality. • Cultivating innovation & Strategic mindset. • Managing resources, execution & focusing on performance through setting accountabilities and influence. • Building collaborative relationships. • Optimizing diverse talent and recognizing the value of different perspectives and cultures. • Influencing people through effective communication, driving engagement, vision and purpose. • Overs