Jobs / United States / Cigna Health And Life Insurance Company
Principal, Enterprise Influencer Marketing
Cigna Health And Life Insurance Company · 🇺🇸 4 Locations
Sponsorship verdict
Sponsorship possible
One solid signal, not two — worth applying, and worth asking about sponsorship early.
- Employer is on a government sponsor recordThe US Department of Labor certified 14 H-1B/E-3 labor condition applications for this employer between Oct 2025 and Jun 2026 (latest May 2026) — the step every H-1B hire needs first. USCIS also records 30 H-1B approvals in FY2023. Source: LCA disclosure data (US Department of Labor (OFLC)).
- The posting doesn’t mention sponsorshipSilence isn’t a refusal — ask the recruiter before investing much time.
- No salary bar for this routeH-1B has no fixed salary bar: the employer must pay at least the prevailing wage for the role and area. Cap-subject employers enter a lottery weighted by wage level. Source: https://www.federalregister.gov/documents/2025/12/29/2025-23853/weighted-selection-process-for-registrants-and-petitioners-seeking-to-file-cap-subject-h-1b, rules effective 2026-02-27.
- Confirmed live todayWhen a source last listed this job as open.
US H-1B: cap-subject employers enter a lottery weighted by wage level — Level I gets 1 entry, Level IV gets 4 (DHS projected selection odds ≈15% at Level I to ≈61% at Level IV). Universities and non-profit research employers are cap-exempt. The $100,000 fee for new petitions from abroad is currently blocked by a court order (appeal pending).
A verdict summarises public evidence; it is not legal advice and never a guarantee — the employer and the immigration authority decide. Sign in to factor in where you can already work.
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Sponsor Radar — Cigna Health And Life Insurance Company
The US Department of Labor certified 14 H-1B/E-3 labor condition applications for this employer between Oct 2025 and Jun 2026 (latest May 2026) — the step every H-1B hire needs first. USCIS also records 30 H-1B approvals in FY2023. Source: LCA disclosure data (US Department of Labor (OFLC)).
Past sponsorship or register membership never guarantees sponsorship for this vacancy or for you. Full Sponsor Radar for Cigna Health And Life Insurance Company →
About the role
Principal, Enterprise Influencer Marketing Responsibilities The Cigna Group is building a modern social media and influencer marketing capability to strengthen trust, expand reach, and connect more authentically with patients, clients, and communities. Reporting to the Head of Social Media and Influencer Marketing, the Principal of Influencer Marketing will establish influencer marketing as an enterprise capability across The Cigna Group and its portfolio of brands. This role will define the strategy, operating model, governance, measurement, and partnership approach for a scalable influencer function in a trusted, regulated healthcare environment. Success requires strategic judgment, cultural fluency, relationship leadership, operational rigor, and a willingness to build the capability from the ground up. Core Responsibilities • Set the enterprise vision, strategy, and roadmap for influencer marketing across The Cigna Group, Cigna Healthcare, Evernorth, and related brands. • Build a scalable Center of Excellence with clear governance, standards, workflows, risk controls, and best practices. • Develop a high-quality ecosystem of creators, advocates, ambassadors, thought leaders, agencies, and strategic partners to drive brand content and content and storytelling from creator accounts. • Translate business, brand, and reputation goals into authentic, platform-native creator programs with measurable impact. • Partner across brand, communications, social, marketing, paid media, legal, compliance, privacy, and business teams to recommend influencer marketing best practices into priority initiatives. • Establish measurement, executive reporting, and performance standards that connect influencer activity to audience, reputation, and business outcomes. • Guide agency, platform, vendor, budget, and investment decisions needed to scale the capability responsibly. • Serve as the enterprise expert on creator culture, influencer trends, emerging platforms, brand safety, disclosure, and reputation risk. Qualifications • 10+ years of experience in influencer marketing, creator partnerships, and social media, with demonstrated success building or scaling programs for major brands or agencies. • Deep understanding of creator ecosystems, social platforms, content strategy, partnership models, and paid amplification. • Proven ability to develop strategy, governance, operating models, measurement frameworks, and executive-ready recommendations in complex organizations. • Strong track record managing agencies, partners, platforms, budgets, performance expectations, and cross-functional stakeholders. • Exceptional communication, influence, and storytelling skills, including experience advising senior leaders and aligning teams around performance. • Demonstrated people leadership, with a track record of building highly engaged, high-performing teams. • Experience in regulated industries preferred. • Ability to work from a Cigna Group office 3 days a week. If you will be working at home occasionally or permanently, the internet connection must be obtained through a cable broadband or fiber optic internet service provider with speeds of at least 10Mbps download/5Mbps upload. For this position, we anticipate offering an annual salary of 131,200 - 218,600 USD / yearly, depending on relevant factors, including experience and geographic location. This role is also anticipated to be eligible to participate in an annual bonus and long term incentive plan. At The Cigna Group, you’ll enjoy a comprehensive range of benefits, with a focus on supporting your whole health. Starting on day one of your employment, you’ll be offered several health-related benefits including medical, vision, dental, and well-being and behavioral health programs. W