Social Media Manager

At Joko, our mission is to we help consumers save time and money when shopping online or in-store. Founded in Paris, Joko is a tech company and certified B Corp with over 120 talents across Paris, Barcelona, and New York (and beyond). More than 7 million users already save money every day at 10,000+ merchants with Joko. From cashback and automatic coupons to price alerts, we've kept expanding our products to make shopping smarter. Today, Joko is an AI shopping app: with Juno, our shopping assistant, users can find the right product at the best price in only a few seconds, with recommendations that get sharper the more they use it. Having reached profitability in our core market, we’re now scaling globally, with a strong focus on the US. It’s still day 1, come build the future of shopping with us! 🖌 Our Marketing team No one is more creative and data-driven than this team, they have the best of both worlds! The Marketing team's main mission is to get our product into the hearts of millions of users around the world. The Growth team builds innovative ideas to conquer markets, attract, and retain users. The Brand team strives to create Joko's vision for the long term and builds a connection with all its users. The B2B Marketing team positions Joko as the top partner to have in our space and aims to build the most desired employer brand possible. Led by Isa, our CMO, they are constantly innovating to take our business to new heights. 🎯 What you will do At Joko, our goal is to turn social media into a primary engine for brand awareness and user acquisition. As our Social Media Manager, you won’t just manage an inbox; you will own the strategic distribution of Joko’s voice across the digital landscape. You will bridge the gap between creative production and algorithmic performance. Using a data-first approach and cutting-edge AI tools, you will ensure that every piece of content we produce achieves maximum reach and resonates with our target audience. You report to Luisa our Head of Brand & Communications will work closely with the whole Marketing team to translate insights, trends, and performance signals into a high-performing social media strategy. Key Responsibilities: • Build and execute Joko’s social media growth and distribution strategy: You’ll design and run a multi-channel strategy across platforms such as Instagram, TikTok, and Facebook to maximize reach, engagement, and positive brand sentiment. • Master platform algorithms and distribution mechanics: You’ll continuously test formats, hooks, posting cadence, and platform-native features to improve organic reach and ensure every piece of content performs at its highest potential. • Implement AI-powered community operations: You’ll deploy and manage automation tools to handle routine community interactions such as DMs, FAQs, and tagging while maintaining Joko’s tone of voice. • Act as the human-in-the-loop for high-impact interactions: You’ll step in during sensitive conversations, viral moments, and interactions with brand advocates to ensure thoughtful and on-brand responses. • Anticipate trends and cultural shifts: You’ll actively monitor social platforms and emerging conversations to identify opportunities for Joko to participate early and stand out. • Translate trends into actionable creative direction: You’ll turn social insights and cultural signals into clear briefs for the Content Creator to ensure our output remains relevant, distinctive, and thumb-stopping. • Own social media performance and insights: You’ll manage our social media dashboards, track advanced performance indicators such as share of voice, virality, and assisted conversions, and provide actionable insights to guide our content strategy. • Expand Joko’s social media ecosystem: You’ll d