Marketing Manager

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About the role

Your work days are brighter here. We’re obsessed with making hard work pay off, for our people, our customers, and the world around us. As a Fortune 500 company and a leading AI platform for managing people, money, and agents, we’re shaping the future of work so teams can reach their potential and focus on what matters most. The minute you join, you’ll feel it. Not just in the products we build, but in how we show up for each other. Our culture is rooted in integrity, empathy, and shared enthusiasm. We’re in this together, tackling big challenges with bold ideas and genuine care. We look for curious minds and courageous collaborators who bring sun-drenched optimism and drive. Whether you're building smarter solutions, supporting customers, or creating a space where everyone belongs, you’ll do meaningful work with Workmates who’ve got your back. In return, we’ll give you the trust to take risks, the tools to grow, the skills to develop and the support of a company invested in you for the long haul. So, if you want to inspire a brighter work day for everyone, including yourself, you’ve found a match in Workday, and we hope to be a match for you too. About the Team Sana is an AI lab building superintelligence for work. We believe organizations can accomplish their missions faster when humans can effortlessly access knowledge, automate repetitive work, and learn anything with the help of agentic AI. As part of Workday, we are committed to building AI that augments people. If that's a mission that excites you, you're in the right place. About the Role We're hiring a Marketing Manager to own the go-to-market motion for one of Sana's highest-priority strategic opportunities: bringing our AI to one of the world's largest enterprise software ecosystems and the millions of employees who rely on it. This is a rare greenfield opportunity with clear commercial stakes and a defined target customer. You won't be handed a playbook, you'll write it, moving across positioning, content, demand generation, events, and enablement to drive growth. What You'll Do Own the Go-to-Market Strategy • Develop and execute an integrated marketing strategy to drive awareness, engagement, and pipeline within an enterprise customer base. • Partner with product, sales, design, and CS to build a strong GTM motion. • Build and manage campaigns across channels (email, events, digital, content, and sales enablement) tailored to enterprise buyers. Build Content, Systems, and Performance Rigor • Develop crisp messaging and produce high-quality content that clearly articulates our value and converts across the funnel. • Build repeatable systems and templates that scale with the motion over time. • Track performance obsessively and translate data into clear tactics. • Run on anything else within marketing that is an important problem to solve and you find interesting. #SanaJobs About You Basic Qualifications • 5+ years of experience in B2B marketing at a high-growth SaaS or tech company, with ownership of meaningful commercial outcomes. • Full-stack marketing chops: you've run campaigns, written content, managed events, analyzed performance in multiple tools, and worked closely with sales. • Deep understanding of enterprise buying dynamics like long cycles, multiple stakeholders, and trust-building over time. Other Qualifications • As much love for execution as strategy; you balance strategic thinking with hands-on execution in a fast- • moving environment. • Builder mentality, energized by ambiguity and greenfield problems and motivated by hitting revenue targets. • Learned the value of ruthless prioritization and are intolerant of indecision. • Strong executive presence and exceptional communication skills, with the ability to influence across

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