Jobs / Germany / Regeneron Pharmaceuticals INC

Senior Manager Marketing, Rare Diseases Europe

Regeneron Pharmaceuticals INC · 🌍 Munich

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Sponsor Radar — Regeneron Pharmaceuticals INC

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About the role

Build our future together: At Regeneron, we use science and innovation to develop life-changing medicines for people with serious diseases. We are seeking a Senior Manager Marketing Rare Disease Europe & UK to join our Global Rare Disease team, supporting our European and UK business in a hybrid work model. In this role, you will shape and execute regional brand strategy, deliver omnichannel marketing campaigns, and drive cross-functional initiatives that translate strategy into impactful country-level execution while collaborating with commercial, medical, market access, regulatory, compliance, and country teams. When & where: Location: Multiple locations available Munich, Germany / Paris, France / Dublin, Ireland / Milan, Italy / Amsterdam, The Netherlands Work Model: Hybrid Discover your role: • Co-lead European brand planning, including situation analysis, positioning, messaging, and annual tactical planning to translate global strategy into regional and local execution. • Lead the design, delivery, and optimization of omnichannel healthcare professional campaigns, including approved email, e-detailing, web, digital media, and congress-linked activities. • Direct the development of promotional and disease education materials through approval, coordinating MLR routing, review cycles, version control, localisation, and compliance requirements. • Manage creative, digital, media, and congress agencies, including scopes of work, budgets, timelines, and performance reviews. • Partner with Commercial Operations and Strategic Customer Engagement teams to deliver field-ready tools and define CRM configuration and targeting requirements. • Own commercial training programs, including disease-area, product, competitive, onboarding, launch, and sales meeting content in partnership with field leadership and training teams. • Co-lead European and international congress strategy and execution, including objectives, content planning, speaker logistics, digital amplification, and compliance oversight. • Thrive in a highly autonomous environment, building alignment across cross-functional teams and balancing competing priorities to deliver a unified marketing plan. This role requires: • Bachelor’s degree in life sciences, business, or marketing, or equivalent experience; advanced degree or MBA is an advantage, and 8-10+ years of progressive commercial experience within the pharmaceutical or biotech industry, including 3+ years in a product, brand, or marketing role. • Proven multi-country or regional European marketing experience. • Experience in product launch, product management, and/or campaign execution within the pharmaceutical industry, ideally in a major European market. • Experience designing and executing omnichannel marketing campaigns. • Launch experience in a rare disease or specialty setting is preferred. • Solid understanding of the EFPIA Code and/or applicable national industry codes is preferred. • Prior field sales or sales-facing experience is preferred. Does this sound like you? Apply now to take your first step towards living the Regeneron Way! We are committed to building a workplace with an inclusive culture. Regeneron is an equal opportunity employer and all  qualified applicants will receive consideration for employment without regard to race, color, religion or belief (or lack thereof), sex, sexual orientation, gender identity or expression, gender reassignment, marital or civil partnership status, civil status, pregnancy or parental status, age, disability, nationality, citizenship status, ethnic or national origin, membership of the Traveler community, familial status, genetic information, military or veteran status, or any other characteristic protected under applicable law. Where required, we will

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Source: Employer career site (Workday) First seen: 2026-10-01 Last confirmed: 2026-10-02 How our data works → Report this job

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