Senior Product Marketing Manager

Motus is the industry leader in vehicle reimbursement and risk mitigation solutions for employees who drive. Combining 80 years of expertise with innovative technology, Motus enables organizations to optimize spend and increase productivity across their workforce. With solutions purpose-built to enable data-driven insights and strategic decision making, Motus is the preferred vehicle reimbursement partner to top Fortune 500 companies globally.  At Motus, we’re dedicated to making WorkLife better for everyone, anywhere. Our team is the heart of our culture, and we live by our WorkLife Pillars every day – WorkHappy, WorkHealthy, WorkSmart, WorkAnywhere, and WorkTogether. Position Description: As Senior Product Marketing Manager, you'll drive product positioning, go-to-market strategy, and adoption for our flagship Motus Reimburse and Motus Protect solutions. You'll translate consumer, competitor, and marketplace insights into differentiated messaging, competitive strategies, and value propositions that influence product direction and drive business growth. You'll partner closely with Product, Sales, Customer Success, GTM Enablement, and Marketing to influence product direction, inform roadmap decisions, and carry out high-impact go-to-market programs that accelerate adoption, retention, and revenue growth. As a modern product marketer, you'll embrace AI, automation, and groundbreaking technologies as force multipliers. You will find new ways to accelerate research, improve decision-making, and scale the impact of product marketing across the organization. This role reports to the Vice President of Product Marketing. If you're excited to influence product and go-to-market strategy, unlock new growth opportunities, leverage emerging technologies to amplify your impact, and tell compelling customer-centric stories, we'd love to talk with you. Position Duties: • Own go-to-market strategy and execution for assigned product offerings, driving adoption, retention, expansion, and revenue growth through product launches, sales enablement, customer advocacy, and coordinated cross-functional execution. • Influence product roadmap priorities, go-to-market strategy, and investment decisions through customer, competitive, and market insights. Partner with Product, Sales, and Customer Success leaders to define success metrics, measure performance, and drive measurable business outcomes. • Conduct market, competitive, and customer research to uncover actionable insights that improve win rates, accelerate adoption, identify growth opportunities, and shape product strategy, positioning, ideal customer profiles, buyer personas, and go-to-market decisions. Leverage AI and modern research tools to accelerate insight generation and deepen market understanding. • Develop differentiated positioning, messaging, and value propositions that increase market awareness, strengthen competitive differentiation, improve conversion, and drive customer acquisition, retention, and expansion. Reinforce Motus's market position through compelling customer stories, data, and proof points. • Leverage AI, automation, and emerging technologies to build scalable approaches to market intelligence, competitive strategy, content creation, and go-to-market execution that increase team effectiveness and accelerate business outcomes. • Influence and align stakeholders across Product, Sales, Customer Success, Marketing, and Enablement to accelerate execution, remove barriers to growth, and deliver exceptional customer experiences. • Communicate market opportunities, business risks, performance insights, and strategic recommendations to senior leadership, enabling informed investment decisions and organizational alignment on growth priorities. Desired Skills & Experien