Director, Influencer Marketing (Impact & Philanthropy)

ABOUT ORCHESTRA Orchestra is a strategic communications and marketing company built for today’s complex and fragmented world. From decoding audiences to designing bold strategies, Orchestra integrates people, platforms, and stories that stick to help clients build lasting influence. The company offers programs that span from the highest level strategic business counsel through to tactical execution. Orchestra brings together 700+ people with experience across consumer and lifestyle, technology, nonprofit and philanthropy, real estate, sports, travel, hospitality, and more. Made up of leading firms BerlinRosen , Civitas Public Affairs Group , Derris , Glen Echo Group , Inkhouse , M18 , Message Lab , Onward and Small Girls PR . It also launched Brightmode , a talent acquisition firm for communications professionals, and Versus Media Group , a strategy-first political media team. Learn more at www.orchestraco.com . People of all backgrounds and abilities are strongly encouraged to apply. Orchestra is committed to building and maintaining a diverse staff and recognizes that its continued success depends on hiring and retaining high-quality creative professionals with a variety of backgrounds and experiences. Opportunities for advancement exist and we are committed to helping all staff develop and grow. ABOUT THIS ROLE We’re seeking a Director of Influencer Marketing to lead strategic creator, influencer and celebrity programs for Orchestra’s Impact & Philanthropy practice, representing foundations, nonprofits, advocacy organizations, political and civic initiatives and other mission-driven clients. This role is designed for a modern influence strategist who understands a fundamental challenge facing impact work today: having something important to say does not guarantee people will pay attention. You will help causes, organizations and movements break through an increasingly crowded and fragmented information environment, identifying the voices, communities and cultural moments that can make complex or consequential issues feel relevant, credible and worth engaging with. You understand that influence in this space looks different from traditional consumer marketing. The right messenger may be a creator or celebrity, but it may also be an advocate, expert, community leader or trusted voice with credibility among a highly specific audience. You know how to build ecosystems of influence around an issue, pairing the right messenger with the right audience, message and moment to build awareness, deepen understanding and inspire action. This reflects Orchestra’s broader approach to influence: defining audiences and archetypes, building authentic relationships and using those relationships to shape narratives over time. This role requires both big-picture strategic thinking and hands-on execution. You will collaborate across Impact & Philanthropy, public affairs, PR, digital, content, paid media and research teams to build integrated programs that help important ideas compete for attention—and translate that attention into meaningful impact. Role location: This role is based in our New York, N.Y. or Washington, D.C. office on a hybrid basis. The Impact team is in-office at least 3 days per week. ABOUT THE IMPACT & PHILANTHROPY TEAM Our Impact & Philanthropy team works with organizations tackling some of the most consequential issues of our time. We partner with foundations, nonprofits, advocacy organizations, philanthropists, civic leaders and mission-driven institutions to turn ambitious ideas into communications strategies that reach and move the audiences who matter. Our work sits at the intersection of culture, communications, advocacy and impact. We help clients translate complex issues into compelling narratives, identify c