Staff Product Manager, Experimentation

THE POSITION Our roster has an opening with your name on it The Staff Product Manager, Experimentation will own the product strategy and roadmap for our experimentation capabilities, a high-impact role that will shape how our marketing functions learn and innovate. We're building experimentation as a core pillar of our marketing strategy, and you'll be responsible for ensuring our teams can run sophisticated, high-velocity tests that drive smarter decisions across the business. You'll partner closely with our MarTech, Data, and Analytics teams while leading from within the experimentation organization, translating vision into a detailed, actionable roadmap. Your focus will be establishing strong partnerships across Product, Engineering, Data Science, and the business teams, creating the infrastructure and processes that enable speed without sacrificing rigor. This role demands someone who excels at cross-functional collaboration and thrives as the bridge between technical and business teams. In addition to the specific responsibilities outlined above, employees may be required to perform other such duties as assigned by the Company. This ensures operational flexibility and allows the Company to meet evolving business needs. THE GAME PLAN Everyone on our team has a part to play Work closely with the experimentation team to understand vision, operational challenges, and the business priorities that will shape the product roadmap. Define and own the experimentation product roadmap by translating business needs into clear requirements and technical specifications. Advance the generosity test and learn program by leading development of reinforcement learning capabilities and AI-enabled experiment workflows. Partner with data science and engineering teams to define data requirements and ensure the right data infrastructure and methodologies are in place to enable rapid, contextual feedback loops and model development. Define and enforce experimentation guardrails — frequency caps, exposure limits, statistical validity thresholds — that protect player experience and P&L while enabling fast iteration. Write clear PRDs, run structured discovery, and ship incrementally — balancing platform investment against near-term marketing needs. Align cross-functional stakeholders on priorities, feasibility, and resource allocation. Communicate progress, roadmap updates, and resource needs to leadership on a regular basis, flagging dependencies and constraints early to ensure successful delivery. Work closely with Martech Product teams to ensure experimentation is a native, low-friction capability with a dedicated roadmap for business outcomes. Represent generosity experimentation in platform-wide architecture and prioritization discussions (e.g., Campaign360, capability overlap decisions), ensuring the experimentation layer scales as new promo types and channels are added. Outline opportunities to integrate existing experimentation capabilities and future evolution into the broader MarTech and data platform stack, reducing friction and improving speed.Drive adoption and usage of current and developing experimentation capabilities across the organization, establishing a culture of data-driven testing and decision-making. THE STATS What we're looking for in our next teammate • Minimum of 5-7 years of product management or product strategy experience, ideally in a platform or infrastructure role. Proven track record of shipping complex, cross-functional products and driving measurable business outcomes. • Direct experience building product roadmaps for experimentation platforms strongly preferred. Hands-on experience with platforms that rely on robust data infrastructure, feature stores, measurement systems, and reporting frameworks is r