Product Marketing Manager I – Uninterruptible Power Supplies (UPS)

Job Summary The Product Marketing Manager I– Uninterruptible Power Supplies (UPS) is responsible for developing and executing product marketing strategies that drive growth, profitability, and market leadership for Phoenix Contact USA's DIN rail-mounted UPS portfolio. This role serves as the strategic business leader for Phoenix Contact's family of UPS products, with accountability for portfolio growth, market positioning, product lifecycle management, and commercial success. Working closely with the Director of Product Management and cross-functional stakeholders, the Product Marketing Manager I leads portfolio strategy, product lifecycle management, go-to-market initiatives, market intelligence activities, and Voice of Customer programs. The position plays a critical role in identifying emerging market opportunities, developing, and executing growth strategies, supporting strategic customer engagements, and ensuring alignment between customer needs, product development priorities, and business objectives. The Product Marketing Manager I serves as the primary liaison between Sales, Marketing, Engineering, Operations, and Supply Chain, translating market insights and customer requirements into actionable business strategies. This role is responsible for developing compelling value propositions, supporting pricing and competitive positioning strategies, enabling successful product launches, and driving commercial effectiveness through sales enablement and customer-focused initiatives. The successful candidate combines strong business acumen, strategic thinking, technical aptitude, and customer focus to deliver sustainable portfolio growth, strengthen Phoenix Contact's market position in the UPS market, and create long-term value for customers and the organization. Key Responsibilities • Develop and execute growth strategies for the Uninterruptible Power Supplies (UPS) portfolio to achieve revenue, profitability, market share, and business growth objectives. • Create and maintain portfolio roadmaps aligned with market opportunities, customer needs, and organizational goals. • Identify new market opportunities, emerging applications, and growth segments for UPS solutions. • Develop business cases and investment recommendations to support portfolio expansion and strategic initiatives. • Monitor and analyze portfolio performance, including sales, profitability, market share, and product adoption metrics. • Recommend portfolio optimization strategies that improve business performance and long-term competitiveness. • Lead product lifecycle management activities for the UPS portfolio, including new product introductions, product enhancements, portfolio rationalization, and end-of-life planning. • Partner with Engineering and other stakeholders to support product development initiatives and ensure market requirements are reflected in product strategies. • Facilitate alignment between business strategy, product development priorities, and customer requirements. • Identify and recommend product improvements based on customer feedback, market trends, and competitive intelligence. • Analyze market trends, customer needs, industry developments, regulatory changes, and emerging technologies impacting the UPS market. • Conduct market research and competitive analysis to support strategic decision-making and portfolio development. • Champion Voice of Customer (VOC) activities to understand evolving customer requirements and emerging market opportunities. • Gather and synthesize customer, industry, and competitive insights to guide business and product strategies. • Serve as the internal expert on UPS market dynamics, applications, customer challenges, and competitive positioning. • Lead go-to-market planning and commercializatio