Director, Sales

Fin , now part of Salesforce, is on a mission to help businesses provide perfect customer experiences. Our AI Agent Fin is the highest-performing AI Customer Agent on the market today, enabling businesses to deliver impeccable, always-on customer support across the customer journey, from service, to sales, to ecommerce. Powered by our own AI models, Fin resolves complex customer issues end-to-end across every channel, with minimal set-up and integration. Fin can also be combined with our natively integrated Intercom help desk, giving modern support teams one single system. Together with Salesforce, the #1 AI CRM, where humans with agents drive customer success, we're building the future of customer experience. Here, ambition meets action. Tech meets trust. And innovation isn't a buzzword, it's a way of life. The world of work as we know it is changing, and we're looking for Trailblazers who are passionate about bettering business and the world through AI. Ready to level up your career at the company leading workforce transformation in the agentic era? You're in the right place. Agentforce is the future of AI, and you are the future of Salesforce. What's the opportunity? The role will lead Fin’s New Business organization in North America, a team of Account Executives and their front-line managers responsible for new logo and new revenue growth across the SMB and Mid-Market segments. Reporting to the VP, NAMER Sales, this person owns the new business strategy, operating plan, and results for the region, and is accountable for building and running a high-performing, multi-layered sales organization. We are looking for a seasoned second-line leader who excels at hiring and developing sales managers, inspiring a large team, and partnering cross-functionally to build efficient, repeatable, and customer-centric sales processes. This leader will play a central role in shaping and executing our value-led sales strategy and in scaling the NAMER new business engine. For this big challenge, we are looking for an innovative, agile, and resilient Sales Leader to help us write the next chapter in the AI-first customer support space. What will I be doing? • Sales Strategy & Planning: • Partner with the VP, NAMER Sales and senior leadership to define the new business strategy for North America across SMB and Mid-Market. • Own segment planning: territory and capacity design, headcount plans, quota setting, and resource allocation across teams. • Translate company goals into regional operating plans and tactics that reflect market dynamics and the Fin opportunity. • Leading Leaders: • Hire, coach, and develop a team of front-line Sales Managers; raise the bar on how they recruit, ramp, and manage their Account Executives. • Build a strong leadership bench and a culture of accountability, rigor, and continuous improvement. • Pipeline, Forecasting & Execution: • Own the regional new business forecast; drive forecast accuracy and pipeline discipline across all teams. • Inspect pipeline health, deal progression, and conversion, and intervene on strategic deals where needed. • Analyze sales metrics to identify trends, optimize process, and improve productivity and win rates. • Cross-Functional Collaboration: • Partner with Marketing, SDR, Product, Sales Engineering, Enablement, RevOps, and Customer Success on go-to-market strategy, pipeline generation, and a seamless customer experience. • Represent NAMER New Business in company planning and ensure alignment on goals, budgets, and investments. • Customer Focus: • Maintain a deep understanding of customer needs, the competitive landscape, and market trends to help teams win. • Ensure customers are handed off to the Relationship Management team thoughtfully, always keeping the cust