Growth Product Manager

About Us: YipitData is the leading market research and analytics firm for the disruptive economy and most recently raised $475M from The Carlyle Group at a valuation of over $1B. Every day, our proprietary technology analyzes billions of alternative data points to uncover actionable insights across sectors like software, AI, cloud, e-commerce, ridesharing, and payments. Our data and research teams transform raw data into strategic intelligence, delivering accurate, timely, and deeply contextualized analysis that our customers—ranging from the world’s top investment funds to Fortune 500 companies—depend on to drive high-stakes decisions. From sourcing and licensing novel datasets to rigorous analysis and expert narrative framing, our teams ensure clients get not just data, but clarity and confidence. We operate globally with offices in the US, APAC, and India. Our award-winning, people-centric culture—recognized by Inc. as a Best Workplace for three consecutive years—emphasizes transparency, ownership, and continuous mastery. What It’s Like to Work at YipitData: YipitData isn’t a place for coasting—it’s a launchpad for ambitious, impact-driven professionals. From day one, you’ll take the lead on meaningful work, accelerate your growth, and gain exposure that shapes careers. Why Top Talent Chooses YipitData: • Ownership That Matters : You’ll lead high-impact projects with real business outcomes • Rapid Growth : We compress years of learning into months • Merit Over Titles : Trust and responsibility are earned through execution, not tenure • Velocity with Purpose: We move fast, support each other, and aim high—always with purpose and intention If your ambition is matched by your work ethic—and you're hungry for a place where growth, impact, and ownership are the norm—YipitData might be the opportunity you’ve been waiting for. Growth Product Manager About This Role We’re hiring a Growth Product Manager to build a product-led growth motion for YipitAgent, our company's latest flagship product. You’ll own the customer journey from first impression through paid conversion: how prospects discover YipitAgent, understand its value, start a trial, become deeply engaged, and convert into paying customers. Your work may span our SEO/AEO strategy, trial UX, in-product engagement, lifecycle communications, and pricing/packaging. You’ll collaborate closely with core product, design, engineering, data, marketing, and customer-facing teams. What Success Looks Like • Organic inbounds become our primary channel for new customer acquisition. • More visitors start trials and reach meaningful value quickly. • Trialists engage deeply and consistently throughout their trials. • More trialists convert into paying customers. • Measurable increases in active users per account Key Responsibilities • Optimize our SEO/AEO by leveraging our proprietary data and the latest technologies & tactics • Own and improve the growth funnel from acquisition through trial activation, engagement, conversion, and re-engagement. • Define and measure clear goals and success metrics for each stage of the customer journey. • Discover ‘aha’ moments through interviews, behavioral data, funnel analysis, and experimentation and incorporate those moments into the UX appropriately. • Design and optimize trial onboarding, in-product education, activation moments, and upgrade experiences. • Develop engagement and re-engagement tactics, including proactive and personalized lifecycle touchpoints. • Incorporate growth tactics into the core product experience so engagement reinforces itself and spreads to other users • Explore and test pricing, packaging, and trial structures that improve conversion while preserving customer trust. • Partner with designers and