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About the role
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia.com .
Role Summary and Impact
As part of the Global Operations Centre (GOC) , you will work closely with teams across the United States, Europe, and Asia to deliver high-impact solutions in a collaborative, multicultural environment. We are looking for a Manager, Data Analytics and BI who will:
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Quantify and measure the success of marketing and advertising executions , delivering actionable insights that help MFG teams improve and innovate their work.
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Collaborate with Analytics and cross-disciplinary teams to support continuity, alignment, and knowledge sharing.
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Manage marketing data collection, cleaning, analysis, and validation , ensuring reliable information for campaign measurement and decision-making.
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Communicate advertising campaign insights and share analytical communication best practices with internal teams.
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Build knowledge across different practices to tailor insights and recommendations to specific business and client needs.
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Support the broader Analytics team in implementing measurement tools and solutions .
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Partner with Planning, Investment, Activation, and other disciplines to connect analytical findings with campaign decisions.
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Transform complex data into clear, actionable presentations , communicating findings and recommendations effectively.
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Proactively identify and resolve program and project issues , escalating them appropriately when necessary.
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Stay current on MFG’s product offerings and understand their implications for analytics and measurement.
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Manage vendor and client communications , ensuring clarity and alignment on analytical work and deliverables.
Skills and Experience
If this opportunity looks right for you, we are looking for candidates who have:
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A bachelor’s degree from a top-tier college , with a 3.0 GPA or equivalent , in Analytics, Technology, Marketing, or Advertising , or equivalent professional experience.
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At least C1 English proficiency or equivalent.
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4–6 years of professional experience in marketing analytics , preferably within a media agency or media research company .
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Proficiency in Excel and PowerPoint ; experience with Google Workspace is a plus.
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Exposure to the measurement of both Brand and Direct Response marketing campaigns .
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Experience with core advertising platforms such as Google Ads, Meta Ads, and CM360 .
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Strong project management skills , with the ability to coordinate multiple tasks and priorities.
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Strong verbal and written communication skills , including the ability to explain insights and recommendations clearly.
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Excellent attention to detail , organizational skills, and the ability to work efficiently under pressure.
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Strong analytical thinking and a passion for using numbers and data to solve problems .
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Experience with generative AI tools such as Gemini, ChatGPT, and Claude is a plus.
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Experience with programming languages such as R, SQL, and Python is a plus.
Life at WPP Media & Benefits
Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary , investing in our employees to inspire transformational creativity. We also Lead Opti
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