Digital Marketing Executive

• Research target audiences, customer requirements, competitors and market trends to inform campaign plans.• Discuss campaign objectives with clients and colleagues and prepare campaign briefs and schedules.• Coordinate and implement campaigns across relevant channels, including paid search, social media, email and websites.• Prepare and coordinate advertising copy, social media content and other campaign materials.• Monitor advertising campaigns, expenditure and performance against agreed objectives.• Analyse website traffic, leads, conversions and other campaign results, and recommend improvements.• Liaise with clients, designers, content creators and other suppliers to ensure campaigns are delivered on time.• Prepare regular campaign reports and present findings to clients and management.Requirements• At least two years’ relevant experience in marketing or digital marketing.• Practical experience delivering digital campaigns and using advertising or analytics platforms.• Ability to interpret campaign results and prepare clear reports.• Strong written communication, organisational and client liaison skills.