Strategic Partner Marketing Senior Manager

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts. Job Category Operations Job Details About Salesforce Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all. Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce. The Experience At Salesforce, our marketers craft inspirational stories and deliver groundbreaking experiences to people around the world. We develop campaigns, go-to-market programs, joint content, events, and sales enablement with our most strategic technology partners. Our success is defined by our ability to drive co-marketing impact, build compelling partner narratives, and create joint customer stories and use cases that accelerate pipeline, market awareness, and product consumption across our ecosystem. We are looking for a strategic and high-impact Strategic Partner Marketing Senior Manager to lead the co-marketing relationship with OpenAI alongside our other strategic technology partners. In this role, you will be the marketing owner and primary liaison driving joint go-to-market (GTM) strategy, marketing roadmaps, content co-creation, and cross-functional execution across the global marketing organization. You will sit at the intersection of industry-defining AI innovation—connecting Salesforce’s Agentforce and platform ecosystem with OpenAI’s frontier models and capabilities to capture mindshare and drive enterprise adoption. The ideal candidate blends high-level strategic positioning with disciplined, hands-on execution, thrives in fast-paced, high-visibility environments, and navigates ambiguity with ease. What You’ll Actually Be Doing • Partner Relationship & Strategy Ownership: Act as the dedicated marketing owner for OpenAI and select strategic AI partners. Build strong, trusted relationships with partner-side marketing, product, and GTM leaders to co-author annual and quarterly joint marketing plans. • Integrated GTM Execution: Orchestrate and align teams across the broader marketing organization—including Integrated Campaigns, Product Marketing, Corporate Communications, Brand, Digital, Social, and Field Marketing—to execute cohesive campaigns that drive brand awareness, pipeline, and platform consumption. • Tier-1 Event Activation: Drive joint presence and positioning across marquee industry and proprietary events, including Dreamforce, World Tours, OpenAI DevDay, and top-tier global AI/tech conferences. Spearhead joint session development, onsite experiences, and executive briefing touchpoints. • 360-Degree Marketing: Advise in the creation of demos and creative assets, put together presentations for internal meetings and external events. Use AI to improve and scale marketing processes while preserving the human connection to partners and stakeholders. Present confidently to executive leadership and to technical audiences, and stay clued into market trends and narratives. • Performance Tracking & Consumption Impact: Establish KPIs focused on awareness reach, pipeline generation, and consumption/adoption metrics. Run regular Quarterly Marketing Reviews (QMRs) with partner counterparts and executive leadership to report results and optimize investments. • Budget & Agency Management: Manage joint mark