Head of Pre Sale Solutions (Fixed-term)

Who we are Captify is now part of the Verve Group, sitting within Verve for Advertisers, a global, end-to-end advertising technology business that helps brands and agencies reach their target audiences across the open web. Operating as a full-stack ad exchange, Verve for Advertisers connects buyers with premium publishers across mobile apps, CTV, and digital screens. Captify’s unique search intelligence platform provides brands with a deep understanding of consumer interests, motivations, and intentions in real time, allowing for precise targeting and better campaign measurement. The underlying machine learning technology transforms real search intent into actionable marketing strategies that are used by over 800 leading global brands for programmatic activation, pre-campaign strategies, and unique measurement solutions. Captify is regularly recognised for innovation and excellence in advertising technology. Captify UK recently won Campaign’s Ad Tech provider of the year award. What we’re looking for The Head of Pre Sales Solutions will be responsible for building, developing and leading Captify's demand side Client Strategy function, with a particular focus on Presales, RFPs, pitches, and sales enablement. This is a role for a builder. You will take the existing foundations of our Presales approach and turn them into a structured, scalable and high performing function that becomes a critical partner to Sales. Working closely with Sales, Marketing, Product, Insights and senior leadership, you will help translate client briefs and business challenges into compelling Captify solutions. You will develop the narratives, propositions and materials that enable our commercial teams to demonstrate the value of Captify's data, insights and media solutions. You will be hands on in the delivery of account growth while also building the processes, frameworks, tools and capabilities needed to scale the Pre Sales function over time. The successful candidate will combine commercial strategy, client understanding, storytelling and operational leadership. They will be equally comfortable leading a complex RFP, presenting to a senior client, developing a sales enablement programme and developing the evolution of the Pre Sales function for the UK business. What you’ll do Develop and lead the Presales function • Deliver on the vision, remit and operating model for the Pre Sales team, including sales enablement, RFP support and commercial development of key accounts. • Develop and lead a high-performing team, setting clear goals and creating a culture of curiosity, quality and pace. • Create the processes, templates, frameworks and tools that let the function scale, from brief intake and prioritisation to delivery and post-pitch review. • Set KPIs for the function and report on its impact on pipeline, win rates and revenue. RFPs, pitches and new business • Oversee the response to strategic RFPs, pitches and new business opportunities, owning the solution, the narrative and the quality of what goes out. • Interrogate client briefs to uncover the real business challenge, then shape tailored solutions using Captify's data, insights and media capabilities. • Present to senior client stakeholders alongside Sales, confidently articulating Captify's value and answering challenging questions. • Maintain and develop a library of sales enablement materials; reusable RFP answers, case studies and proof points to speed up responses and improve consistency. • Capture learnings from wins and losses and feed them back into our propositions and approach. Sales enablement • Design and deliver a sales enablement programme that equips the commercial team to sell Captify's full proposition with confidence. • Develop pitch decks, product and solutio