Jobs / United States / Novartis Pharmaceuticals Corporation
AD, Digital Marketing Optimization
Novartis Pharmaceuticals Corporation · 🇺🇸 East Hanover
Sponsorship verdict
Sponsorship possible
One solid signal, not two — worth applying, and worth asking about sponsorship early.
- Employer is on a government sponsor recordThe US Department of Labor certified 75 H-1B/E-3 labor condition applications for this employer between Oct 2025 and Jun 2026 (latest Jun 2026) — the step every H-1B hire needs first. USCIS also records 31 H-1B approvals in FY2023. Source: LCA disclosure data (US Department of Labor (OFLC)).
- The posting doesn’t mention sponsorshipSilence isn’t a refusal — ask the recruiter before investing much time.
- No salary bar for this routeH-1B has no fixed salary bar: the employer must pay at least the prevailing wage for the role and area. Cap-subject employers enter a lottery weighted by wage level. Source: https://www.federalregister.gov/documents/2025/12/29/2025-23853/weighted-selection-process-for-registrants-and-petitioners-seeking-to-file-cap-subject-h-1b, rules effective 2026-02-27.
- What Novartis Pharmaceuticals Corporation paid sponsored hires in similar roles7 certified filings for “Director, Resource Optimization Commercial” (Medical and Health Services Managers) in NJ: $183k–$223k, median $223k. Most were filed at wage level IV (67%) — 4 lottery entries, ≈61% projected selection odds for cap-subject employers. The pay stated here ($152,600.00) is below what this employer usually pays sponsored hires for this role. Source: US Department of Labor LCA disclosure data (Oct 2025 – Jun 2026).
- Confirmed live todayWhen a source last listed this job as open.
US H-1B: cap-subject employers enter a lottery weighted by wage level — Level I gets 1 entry, Level IV gets 4 (DHS projected selection odds ≈15% at Level I to ≈61% at Level IV). Universities and non-profit research employers are cap-exempt. The $100,000 fee for new petitions from abroad is currently blocked by a court order (appeal pending).
A verdict summarises public evidence; it is not legal advice and never a guarantee — the employer and the immigration authority decide. Sign in to factor in where you can already work.
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Sponsor Radar — Novartis Pharmaceuticals Corporation
The US Department of Labor certified 75 H-1B/E-3 labor condition applications for this employer between Oct 2025 and Jun 2026 (latest Jun 2026) — the step every H-1B hire needs first. USCIS also records 31 H-1B approvals in FY2023. Source: LCA disclosure data (US Department of Labor (OFLC)).
Past sponsorship or register membership never guarantees sponsorship for this vacancy or for you. Full Sponsor Radar for Novartis Pharmaceuticals Corporation →
About the role
Job Description Summary This role will be based in East Hanover, NJ. Job Description The Associate Director, Digital Marketing Optimization will lead the ongoing optimization of in-market experiences across audiences, content, channels, and media placements to drive marketing effectiveness against strategic objectives. This remit includes campaign measurement planning, institution of best practices, and delivery of innovative capabilities in data and analytics. This leader will bring their extensive knowledge of the digital ecosystem coupled with data science expertise to improve the effectiveness and efficiency of our promotional investments. Responsibilities include, but are not limited to: • Work in close collaboration Marketing Strategy and Customer Experience teams to improve strategic outcomes through best-in-class digital analytics capability • Establish comprehensive measurement plans for media, creative assets, CRM, websites, and digital health solutions considering both diagnostic and outcome metrics • Deploy the Experience Optimization Playbook to standardize the in-market optimization process across brands • Drive the development of actionable KPI dashboards with clear alignment to business goals • Design A/B tests and other digital experimentation to quickly achieve key learning objectives • Design & conduct innovative digital health solution measurement considering all aspects of both short & long-term value to both patients & HCPs • Ongoing assessment of innovation in the digital analytics landscape and potential opportunities for Novartis • Coach and develop team members on both digital analytics & data storytelling • Direct agency partners and manage to high-quality, accurate, on-time delivery Minimum Requirements: • A minimum of a BA/BS degree is required. • Minimum 7 years' experience using data & analytics to support business decisions • Deep knowledge of digital media buying ecosystem across programmatic, search, social, etc. • Hands on experiences with web analytics including A/B testing (Google, Adobe, etc.) • Solid understanding of database structures, data wrangling, cleansing, and manipulation • Project management experience and ability to manage multiple projects while consistently meeting deadlines • Demonstrated experience in requirement collection and translation, and solution delivery to meet those requirements • Must be curious with an openness to new thinking balanced with realistic business needs • Proven self-starter with high standards of excellence and an innovative mind • Demonstrated leadership skills and ability to coach and manage team members • Ability to manage for results under ambiguity • Strong interpersonal, communication, and analytical skills • Experience synthesizing information to develop recommendations and communicate clearly to influence and negotiate based on recommendations • Excels at interacting with a diverse group of people, all levels of management, including senior leadership • Forward-thinking and can identify the next great breakthrough idea; is creative, a visionary, and can manage innovation; is an effective strategist full of ideas and possibilities; sees multiple futures; has broad interests and knowledge; can both create and bring exciting ideas to market; comfortable speculating about alternative futures without all of the data The pay range for this position at commencement of employment is expected to be between: $152,600.00 and $283,400.00 a year; however, while salary ranges are effective from 1/1/26 through 12/31/26, fluctuations in the job market may necessitate adjustments to pay ranges during this period. Further, final pay determinations will depend on various factors, including, but not limited to geographical location, ex