Sponsorship verdict
Sponsorship possible
One solid signal, not two. Worth applying, and worth asking about sponsorship early.
-
✓
Employer is on a government sponsor recordThe US Department of Labor certified 5 H-1B/E-3 labor condition applications for this employer between Oct 2025 and Jun 2026 (latest Apr 2026) — the step every H-1B hire needs first.
-
?
The posting doesn’t mention sponsorshipSilence isn’t a refusal — ask the recruiter before investing much time.
-
?
No salary bar for this routeH-1B has no fixed salary bar: the employer must pay at least the prevailing wage for the role and area.
-
✓
What Twelve Labs INC paid sponsored hires in similar roles1 certified filing for “Senior Marketing Designer” (Art Directors) in CA: $200k–$200k, median $200k.
-
✓
Confirmed live todayWhen a source last listed this job as open.
Details and sources
- Employer is on a government sponsor record
- The US Department of Labor certified 5 H-1B/E-3 labor condition applications for this employer between Oct 2025 and Jun 2026 (latest Apr 2026) — the step every H-1B hire needs first. Source: LCA disclosure data (US Department of Labor (OFLC)).
- No salary bar for this route
- H-1B has no fixed salary bar: the employer must pay at least the prevailing wage for the role and area. Cap-subject employers enter a lottery weighted by wage level. Source: https://www.federalregister.gov/documents/2025/12/29/2025-23853/weighted-selection-process-for-registrants-and-petitioners-seeking-to-file-cap-subject-h-1b, rules effective 2026-02-27.
- What Twelve Labs INC paid sponsored hires in similar roles
- 1 certified filing for “Senior Marketing Designer” (Art Directors) in CA: $200k–$200k, median $200k. Most were filed at wage level IV (100%) — 4 lottery entries, ≈61% projected selection odds for cap-subject employers. Source: US Department of Labor LCA disclosure data (Oct 2025 – Jun 2026).
US H-1B: cap-subject employers enter a lottery weighted by wage level — Level I gets 1 entry, Level IV gets 4 (DHS projected selection odds ≈15% at Level I to ≈61% at Level IV). Universities and non-profit research employers are cap-exempt. The $100,000 fee for new petitions from abroad is currently blocked by a court order (appeal pending).
A verdict summarises public evidence. It is not legal advice and never a guarantee: the employer and the immigration authority decide. Sign in to factor in where you can already work.
About the role
WHO WE ARE
Video is 90% of the world's data. Most of it is invisible to machines.
TwelveLabs builds the intelligence layer to change that. Our multimodal AI models understand video the way humans do — across sight, sound, and motion — and power production-scale AI workloads across media, entertainment, sports, security, and government.
We have raised more than $210 million from NEA, Radical Ventures, Amazon, NVIDIA, Snowflake, Databricks, Index Ventures, NAVER Ventures, Korea Investment Partners, Quadrille Capital, Red Bull Ventures, and AI pioneers including Fei-Fei Li, Silvio Savarese, and Alexandr Wang.
We are a global company, headquartered in San Francisco with offices in Seoul, New York, and London, and employees around the world. We believe the differences in our cultural, educational, and life experiences make our products stronger. Building technology that understands the world in all its complexity requires people who see it from every angle. We are looking for individuals who are driven by hard problems and want their work to matter. Come build it with us!
ABOUT THE ROLE
TwelveLabs is looking for a Technical Marketing Writer who can take our video AI technology, Marengo and Pegasus, and turn it into content that a wide range of people actually want to read and use. This isn't a documentation role. You won't be writing API references or product manuals. You'll be the person who makes our technology feel approachable across audiences, whether that's a developer building with our API, a creator or AI-native builder using our models through Claude, ChatGPT, or an MCP server, or a marketer trying to understand what's possible.
You're comfortable enough with code and APIs to follow along with a technical implementation, but your real skill is translation. You can take something complex, like multimodal video embeddings or video-to-text reasoning, and shape it into whatever form fits the audience: a step-by-step tutorial for a developer, a plain-language explainer for someone using our models through a chat interface, or a forum post that sparks a conversation.
Candidates must be able to travel up to 10% of the time annually to attend conferences, off-site meetings, and other business-related events as required by the role. This role may require participation in on-site interviews and/or completion of in-person onboarding processes.
IN THIS ROLE, YOU WILL
- Write blog posts, guides, video outlines, and tutorials that help a range of audiences, from developers to creators to AI-native builders, understand and start using TwelveLabs' products
- Own SEO and on-page optimization for content, working with external SEO and web dev support to make sure what you write actually gets found
- Create educational resources (explainers, how-tos, conceptual overviews) that lower the barrier to understanding video AI for both technical and non-technical audiences
- Write technical articles for external placement on developer forums, industry publications, and news sites
- Support email and social copy when technical accuracy or product nuance matters
- Partner with product, engineering, and partner marketing to stay current on what TwelveLabs can do and where it's headed, including how our models show up in tools like Claude, ChatGPT, and MCP servers
- Keep a pulse on how competitors and the broader video AI space talk about their own technology, and use that to sharpen how we talk about ours
YOU MAY BE A GOOD FIT IF YOU HAVE
- Experience writing technical or product content for a mix of audiences, ideally including both developers and less technical end users
- A portfolio that shows you can simplify a complex technical concept without dumbing it down, and that you can adjust register depending on who's
Apply on company site ↗