ViiV Healthcare (GSK) Senior Manager, US Enterprise Communications

ViiV Healthcare is a global specialty HIV company, the only one that is 100% focused on researching and delivering new medicines for people living with, and at risk of, HIV. ViiV is highly mission-driven in our unrelenting commitment to being a trusted partner for all people living with and affected by HIV. Our aim is to think, act, and connect differently through a focus on education on and treatment for HIV.  We go to extraordinary lengths to deliver the sorts of breakthroughs, both in treatments, care solutions and communities, that really count. We go beyond the boundaries of medicine by taking a holistic approach to HIV through developing and supporting sustainable community programs and improving access to care.  We are fully committed to push through every challenge until HIV/AIDS is eradicated. ViiV has played a significant part in delivering breakthroughs that have turned HIV into a manageable health condition. We offer the largest portfolio of HIV medicines available anywhere, and we continue our work to cater for the widest possible range of needs in response to the HIV epidemic. We are aware of how much is at stake for those affected by HIV and we show up every day 100% committed to the patients. Our work culture is fast-paced, diverse, inclusive, competitive, and caring. But ViiV isn’t just somewhere to work – it’s a place to belong, an invitation to bring your very best, and a team full of impact-driven team members who are hungry to make a difference. While we have been improving lives of HIV patients for 30 years, this is an especially exciting time to be at ViiV, as we evaluate novel approaches to treatment and prevention that could further reduce the impact of HIV on individuals and communities. Are you energized by a highly visible communications role that allows you to shape compelling enterprise communications for a leading healthcare company? If so, this US Enterprise Communications Manager role could be an exciting opportunity to explore. In the Senior Manager, US Enterprise Communications role, you will plan, develop and deliver integrated internal and external communications that advance business objectives, strengthen corporate and product narratives, and ensure consistent messaging across ViiV Healthcare’s US organization. The Senior Manager, US Enterprise Communications will be based at ViiV Healthcare’s U.S. headquarters in Durham, NC. Please note that relocation support is not available for this role. This role will provide YOU the opportunity to lead key activities to progress YOUR career. These responsibilities include some of the following: • Develop and execute integrated US enterprise communications strategies, campaigns and activations aligned with commercial priorities, business objectives, and product lifecycles. • Partner across a matrixed organization—including global, commercial, internal communications, digital, medical, legal and regulatory teams—to drive business objectives and maintain consistent messaging. • Lead the development, management and execution of product and corporate campaigns across earned, owned, paid and social channels, including influencer initiatives where appropriate. • Own paid media communications strategies, aligning plans and messaging with brand strategy and ensuring effective promotional-review pull-through. • Manage external expert and healthcare professional engagement, including recruiting, developing, training and maintaining a strong speaker bench and speakers bureau in partnership with relevant teams. • Lead communications strategy and execution for congresses, scientific data milestones and external events, translating complex information into compelling narratives for key audiences. • Plan and deliver communications for corporate events, sp