Events Marketing Specialist

Who we are At CarGurus (NASDAQ: CARG), our mission is to give people the power to reach their destination. We started as a small team of developers determined to bring trust and transparency to car shopping. Since then, our history of innovation and go-to-market acceleration has driven industry-leading growth. In fact, we’re the largest and fastest-growing automotive marketplace, and we’ve been profitable for over 15 years. What we do The market is evolving, and we are too, moving the entire automotive journey online and guiding our customers through every step. That includes everything from the sale of an old car to the financing, purchase, and delivery of a new one. Today, tens of millions of consumers visit CarGurus.com each month, and ~30,000 dealerships use our products. But they're not the only ones who love CarGurus—our employees do, too. We have a people-first culture that fosters kindness, collaboration, and innovation, and empowers our Gurus with tools to fuel their career growth. Disrupting a trillion-dollar industry requires fresh and diverse perspectives. Come join us for the ride! Role overview The Events Marketing Specialist supports the planning and execution of CarGurus’ B2B field marketing programs to help drive revenue, strengthen client relationships, and enhance brand perception. The role coordinates logistics across client sponsorships, conferences and trade shows, geo-targeted events, client swag, and VIP hospitality experiences. In partnership with the broader marketing organization and cross-functional teams, the Specialist helps deliver polished events and track their performance. What you'll do • Coordinate event logistics such as venue and hotel arrangements, airfare, transportation, catering, audiovisual needs, activations, and on-site requirements. • Coordinate with vendors and track related contracts, services, deliverables, and deadlines; escalate approval needs or issues as needed. • Create and maintain shared briefs, timelines, checklists, and project trackers to support consistent execution; help gather event results and prepare post-event reporting. • Partner with Sales, Brand, Product Marketing, and other stakeholders to confirm event needs and deliver sponsorship and event materials on time. • Coordinate client swag and event materials, including ordering, inventory, packaging, shipping, signage, giveaways, name badges, and other attendee needs. • Coordinate pre- and post-event communications so attendees are informed, prepared, and supported. • Support research and coordination for speaking and sponsorship opportunities. • Track event and membership budgets, contracts, invoices, and expenses; support reconciliation and flag potential variances. • Identify project risks and work with the team to prepare contingency plans. • Gather and organize event performance data to help the team evaluate impact and identify opportunities to improve. What you'll bring • You have 2–4 years of experience in event marketing, preferably in a B2B environment. • You have experience coordinating logistics for in-person and virtual events, including conferences, trade shows, sponsorships, or hospitality programs. • You are organized and detail-oriented, with strong project coordination and written and verbal communication skills. • You work effectively with cross-functional partners, external vendors, and membership organizations to keep deliverables moving. • You have experience tracking event budgets, contracts, invoices, and expenses. • You are comfortable gathering basic performance data, preparing reports, and sharing findings with a team. • You adapt quickly to new tools and platforms and proactively communicate progress, changes, and blockers. • You are proficient with Google Workspa