Product Marketing Engineer - Performance Marketing

Job Details: Job Description: The Intel Performance Marketing Lab team (PML) is looking for a self-driven, high-energy Product Marketing Engineer. As a PME you will play a pivotal role in shaping the strategy and success of Intel client products by connecting market needs, engineering innovation and performance data. You will conduct competitive analyses, define product benefits, drive technical marketing strategies and craft technical messaging that position Intel as a leader in its field. Your work will directly influence product adoption, sales performance, and customer satisfaction, ensuring Intel products meet the evolving needs of global markets. PMEs have significant influence over product decisions and cross-functional execution. Success requires deep knowledge of the product, market, and customers, along with the ability to influence stakeholders, simplify complex problems, and drive decisions that have a measurable impact on the business. The PME should become the go-to person for lab execution and technical marketing plans, with strong analytical, written, and presentation skills. Business group At Intel Corporation, the Client Computing Group (CCG) Marketing team focuses on designing and delivering innovative technology solutions that redefine the possibilities of computing. This team empowers customers and partners by driving product marketing strategies that connect their needs with Intel's cutting-edge products, enabling growth and optimizing user experiences. CCG plays a crucial role in advancing Intel's broader mission of revolutionizing technology in the modern world. Key Responsibilities - Conduct market research and competitive analysis to evaluate product features, performance metrics, and end-user benefits. - Create technical marketing materials, specification documents, data reports, technical narratives. - Collaborate with engineering, sales, and marketing teams to align technical marketing plans with customer and market needs. - Lead product launch efforts and provide post-launch support to ensure seamless adoption and satisfaction. Qualifications: Minimum Qualifications - Bachelor's degree in a relevant field with 0-1 years of hands-on experience in product marketing, competitive analysis, or technical marketing, with demonstrated skills gained through internships, academic projects, coursework, or hands-on training OR a Master's degree in a relevant field with no prior professional experience. - Working knowledge of marketing principles, including competitive analysis and product positioning. - Proficiency in marketing and analysis tools such as Excel, PowerPoint, or equivalent applications. Preferred Qualifications - Bachelor's or Master's degree in CS, EE or related field. - Strong communication and collaboration skills to effectively convey technical concepts to diverse audiences. - Demonstrated ability to manage multiple priorities and drive cross-team execution to deliver results in a fast-paced environment. - Passion for learning and growth, with a proactive approach to solving challenges. We're looking for individuals who are eager to make an impact, grow professionally, and contribute to innovative solutions that define the future of technology. Apply today to become a part of Intel's visionary team.            Job Type: College Grad Shift: Shift 1 (United States of America) Primary Location: US, California, Folsom Additional Locations: US, California, Santa Clara Posting Statement: All qualified applicants will receive consideration for employment without regard to race, color, religion, religious creed, sex, national origin, ancestry, age, physical or mental disability, medical condition, genetic information, military and veteran status, marital status, pregnancy, gender, gender ex