SVP, Marketing

Strength in Trust OneTrust’s mission is to enable innovation through the responsible use of data and AI. We believe that ensuring data is trusted shouldn’t slow teams down—it should accelerate what’s possible. This led us to develop the first technology platform for responsible data use in 2016. Today, with AI representing the latest and most impactful expansion of data yet, OneTrust is once again redefining what responsible innovation looks like. OneTrust, the AI‑Ready Governance Platform™, unifies regulatory intelligence, automation, and connected governance workflows so businesses can continue to move at the speed of AI while ensuring good governance to prevent data misuse at scale. Trusted by thousands of organizations worldwide, OneTrust is shaping the future where trusted data becomes a transformative force for business and society. SVP, Marketing Location: New York City, NY or Atlanta, GA Reports to: Chief Revenue Officer The Challenge OneTrust helps organizations use data and AI responsibly. Our AI-Ready Governance Platform brings together regulatory intelligence, automation, and connected governance workflows so organizations can innovate with greater visibility and control. As we evolve our markets and portfolio, we're looking for a next-generation marketing leader: ROI-driven, AI-enabled, and deep in the data. This SVP will reimagine and accelerate how we generate demand, run integrated campaigns, and show up in the field and in market. You'll shape a clear, differentiated narrative for the AI-Ready Governance Platform, then turn it into scalable programs that deliver measurable pipeline and revenue impact. This role is for a strategic and hands-on executive who is as comfortable in the martech stack and the performance dashboard as in the boardroom, and who partners with Sales as a true co-owner of growth. You'll use data, automation, and emerging AI tools to scale with efficiency and creativity. Your Mission • Set the global marketing vision, strategy, and priorities in alignment with company strategy and revenue goals, with clear accountability for pipeline and ROI. • Reimagine and accelerate demand generation, building a modern, data-driven engine that scales efficiently and converts awareness into qualified pipeline and revenue. • Design and run ROI-driven, integrated campaigns that connect brand, product, digital, and sales motions across the full buyer journey and buying committee. • Elevate field and corporate marketing (events, executive engagement, regional programs, brand, and communications) so every dollar and moment of presence drives measurable commercial impact. • Strengthen OneTrust's market narrative and category position, including awareness of the AI-Ready Governance Platform among enterprise buyers. • Partner deeply with the CRO, Sales, and go-to-market leaders to align on target audiences, accounts, and markets, and to co-own pipeline goals, handoffs, enablement, and feedback loops. • Partner with Product and business leaders to turn market, customer, and competitive insight into differentiated positioning, launches, thought leadership, and customer proof. • Lead the modernization of marketing operations, data, and technology: build a martech and AI-enabled foundation that improves attribution, speed, personalization, and productivity. • Establish clear goals and measurement that balance brand and category outcomes with demand, pipeline, conversion, and investment effectiveness. Make data-informed tradeoffs and reallocate budget toward what works. • Lead, develop, and align a strong marketing leadership team across brand, corporate, product marketing, growth and demand generation, digital, field and partner marketing, customer marketing, and marketing operations. Foster accountab